In-game advertising may tend to be amusing or sometimes even intrusive during play, but we haven't seen the full potential of it yet. Google is reportedly testing "AdSense for Games," an in-game advertising system that involves in-game characters initiating product plugs and other sort of advertisement. More in the full article.

Those hankering for more details on Capcom and Sony Pictures' Resident Evil: Degeneration will finally have a longer trailer to chew on, along with a few tidbits of details on the side. Yes, Leon and Claire are back, and the zombies are now invading Midwestern America. More details and the video in the full article.

Ubisoft's on a definite roll this time around, with the company enjoying good sales numbers in the first quarter thanks to a boost afforded by the release of games such as Assassin's Creed (Xbox 360, PS3, PC), Tom Clancy's Rainbow Six Vegas 2 (Xbox 360, PlayStation 3, PC), and others. There's just one little snag, however, with the confirmation of Splinter Cell: Conviction's delay. More details in the full article.

If you've experienced problems with your Steam client's defragmenter and had games crash on you while you're recovering your client from Standby mode, then now's the time to get your client updated. The latest Steam client includes fixes that addresses these problems, and also includes other tweaks. The details in the full article.

It's now official AND finalized: Activision and Vivendi have finally completed all the transactions needed to seal the deal and merge into Activision Blizzard, and the union between the two major gaming outfits would open a whole lot of possibilities for the gaming industry. More details in the full article.

Team Fortress 2's (also on the Xbox 360 and PlayStation 3) Pyro and the Medic class finally got their care package courtesy of Valve Corporation, and next in line is the Heavy. What new weapons and achievements will be bestowed on this well-loved character? We don't know yet, but Valve would like the game's fans to think about what should be considered when coming up with new extras for every character. Details in the full article.

Some shareholders were apparently not too pleased when Activision and Vivendi made known their plans to form a merger, and filed an injunction suit in an attempt to stop the development in its tracks. All was for naught, however, when the court denied the request to intervene in the planned merger. More details in the full article.

Valve Corporation's Team Fortress 2 has already undergone a few updates here and there, and here's yet another one that manages to fix some gameplay balancing issues and bugs. Check out the complete lowdown on the update in the full article.

In an impressive turnout, the Spore (PC, Nintendo Wii, DS, Mac, and Mobile) Creature Creator for the PC platform has churned out about 250,000 creatures in a single day - that's how much the users loved Electronic Arts' most-anticipated game. This is despite the fact that Electronic Arts had to wield the banhammer on those who got a little bit too enthusiastic about being able to create a creature out of their own imagination. More details in the full article.

The saga continues...at least, when it comes to the Electronic Arts and Take-Two Interactive take-over bid. And in this particular story, Take-Two will still play coy and refuse any advances made by EA. At least, that's what's industry analyst Michael Pachter predicts. More in the full article.