Posted Jan 28, 2008 at 12:59PM by Enrico S. Listed in: News, Events Tags: Seattle, Pearl Research
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ION 2008 Game Conference - Image 1There has been a lot of buzz about the upcoming 2008 ION Game Conference. If you plan on attending the event, then you might be interested in knowing that early registration for the event has now been opened and will close by March 17 this year.

For more information on the 2008 ION Game Conference, scoot on over to the full article.

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Posted May 01, 2007 at 10:16PM by Tim Y. Listed in: News Tags: Microsoft, IBM, Cartoon Network, Pearl Research, Ensemble Studios, Fox Interactive
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OGDC banner - Image 1 


Given that the 2007 Online Game Development Conference (OGDC) is just a few more days away, we'll be updating the previously reported speaker list with a fresh new 8-pack. This latest announcement includes the presence of industry bigwigs like GameSpy director Todd Northcutt, as well as PopCap Games business development director James Gwertzman. Here's the full list:
  • JJ Richards - GM, Xbox Live, Microsoft
  • Charles Merrin - Vice President, RealArcade, RealNetworks, Inc.
  • Brett Close - President & CEO, 38 Studios
  • Todd Northcutt - Director, GameSpy Technology, GameSpy / IGN Entertainment
  • Tom DuBois - Producer, Global Online Studio, Electronic Arts
  • James Gwertzman - Director of Business Development, PopCap Games
  • Victor Wachter - Online Community Relations Manager, Cryptic Studios
  • Craig T. Dalrymple - Community Relations Manager, EverQuest II, Sony Online Entertainment
Also confirmed to be arriving at the event are groups like IBM, Nvidia, Electronic Arts, Microsoft Game Studios, Cartoon Network, K2 Network, Multiverse, DigiPen, Pearl Research, Fox Interactive Media, Gas Powered Games, Midway Studios, WildTangent, High Voltage Software, Flagship Studios, and Ensemble Studios.

Keep posted in case more information on additional speakers is announced, as this year's OGDC goes down this May 10 to 11, at at the Fairmont Olympic Hotel, Seattle.

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Posted Jan 22, 2007 at 12:41PM by Ryan A. Listed in: News Tags: China, San Francisco, outsourcing, Pearl Research
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Chinese girl - Image 1It has been the common practice of some developers and publishers to have their products outsourced. This means that certain aspects of production are given to other companies, typically from third-world countries, to have smaller expenses (and therefore more profits). We're pretty sure we don't have to reiterate to you how low they sometimes pay third-world workers.

Regardless of your stance on this matter, it seems that it will continue - and continue to boom in the coming years. San Francisco-based firm Pearl Research forecasted the games market in China will exceed US$ 1.3 billion in 2008. The study focuses not on game development outsourcing alone but also on the country's domestic games market.

In case you're wondering about the company's findings, here are the highlights worth mentioning the most:
  • Online casual games continue to gain traction and are expected to constitute 30% of the online games market by 2008. MMORPGs still constitute the largest online gaming segment in China. Top MMORPGs can generate US$ 80 million annually in China.
  • Compelling and diverse game content, the low cost of playing games at an average of US$ 0.05 per hour, and the lack of entertainment options in China drove growth in the online games market.
  • China will continue to flourish as a game development and outsourcing destination due to its low cost structure, large labor force and robust infrastructure. Companies can increase their production capabilities and achieve cost savings of 20% to 40% by outsourcing disciplines such as art creation.
  • Outsourcing to China comes with significant challenges. These challenges include concerns over product quality and intellectual property protection, cultural differences and the competition for skilled employees.


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